
Every year thousands of New Hampshire youth make a choice—a choice to use or not use alcohol, tobacco, and other drugs. CADY’s mission is to help our local youth make healthy and safe choices by working with schools, parents, youth, and communities to prevent and reduce youth alcohol, tobacco, and other drug use and to promote healthy environments and promising futures.
Since 1999, our non-profit organization, has served 18 rural towns in Central New Hampshire in various capacities. Our focus is comprehensive, outcome-based substance abuse prevention via extensive collaborations, implementation of environmental prevention strategies, and development of award-winning, youth empowerment programming. From 2003 through 2013 CADY was a 10-year Drug Free Communities grantee and we currently serve as the Central NH Substance Misuse Prevention Provider and Substance Use Disorders Continuum of Care Facilitator for the Central NH Public Health Network and the NH Bureau of Drug and Alcohol Services. Please see the CADY Fact Sheet. Click here for more information.
Our coalition is comprised of three school districts, and community partners from 12 core sectors including law enforcement, guidance counselors, teachers, parents, the district court, recreation groups, youth and community centers, health and medical clinics, businesses, higher education, the arts, the media, local churches, and many other individuals.
In order to build organizational sustainability in 2014, CADY developed and rolled out a one-of-a-kind, 12-month strategic media campaign system in 2014 with broad appeal among the substance abuse prevention community around the country. Under the umbrella of CADY’s Social Marketing Service, we launched the “Prevention Accelerator Media Campaign System” as a strategic, time-saving, prevention tool designed to meet the substance abuse community’s need for accurate and research-based information. The overarching goal of the Prevention Accelerator system is to raise public awareness of the risks and harms of youth substance misuse and connect the dots to solutions.
Substance abuse is a serious health and safety risk for our children and communities. We believe prevention is one of the most responsible, humane, and cost effective practices to address the problem. Prevention is simply protecting what we value most: our children, and our community, from the harmful effects of illegal drugs and crime.
CADY is located at 94 Highland Street in Plymouth, New Hampshire. We work with three regions, Pemi-Baker, Newfound, and Lincoln-Woodstock in the communities of Alexandria, Ashland, Bridgewater, Bristol, Campton, Ellsworth, Groton, Hebron, Holderness, Lincoln, Livermore, Plymouth, Rumney, Thornton, Warren, Waterville Valley, Wentworth and Woodstock.
- CADY ANNUAL APPEAL INSERT
- OUR STRATEGIC APPROACH:
- STRATEGY 1: Leadership – Develop leadership capacity, particularly among state lawmakers and policy makers, to improve understanding of the impact of alcohol and other drug misuse in our region; to increase awareness of effective policies, programs and practices to address misuse; and to cultivate champions for such efforts.
- STRATEGY 2: Financial Resourcing – Advocate for and support sustained financial investment of alcohol and drug misuse prevention, intervention, treatment and recovery supports.
- STRATEGY 3: Public Education – Increase public awareness of the harms and consequences of alcohol and drug misuse among youth and the broader community.
- STRATEGY 4: Training and Professional Development – Support broad-based training access for professionals and practitioners across various sectors of the community on alcohol and drug-related topics.
- STRATEGY 5: Collaboration – Foster partnerships among key community sectors, aligning efforts to support long-term stability and effectiveness.
- STRATEGY 6: Technical Assistance – Provide technical assistance to enhance the work of local coalitions, support coalition development in new communities, and strengthen the capacity of community partners to prevent and reduce youth substance misuse.
- STRATEGY 7: Data Utilization – Continue collecting and sharing data on the impact of substance misuse on individuals, families, and communities, using this data to inform effective prevention and recovery efforts.
- STRATEGY 8: Policy, Practice, and Program Implementation – Promote the use of evidence-based policies, practices, and programs through direct-service initiatives and community-level strategies that improve outcomes.
- TAKE IT TO THE BOX (Plymouth, Lincoln, Thornton & Bristol)
- THE TOP 5
- ANYONE. ANYTIME.
- “CADY’S WORLD”
- Escalator Chart
- Why we do it – Monitoring the Future Info graphic
- CADY’s Three Regions – 30 Day Use: Trend analysis
Our Mission
Empowering healthy choices, drug-free lifestyles, and promising futures through collaboration, education, and engagement.
Our Core Purpose
Our purpose is to build a resilient, drug-free community united in developing and sustaining a healthy environment where youth can grow up alcohol and drug free.
Our Vision
Collaborative, caring communities where youth are mentally strong, resilient, and substance free.
Educate! Engage! Empower!
Each day we work toward building a community that supports youth in making healthy decisions about underage drinking and drug use. We provide education to all sectors of the community on the risks and consequences of substance misuse, strengthen protective factors, and encourage youth to make positive choices that support lifelong well-being.
Respect & Professionalism
We treat our staff, community partners, and volunteers with respect and dignity. We are committed to fostering an environment where individuals are valued for their character, contributions, and shared commitment to our mission.
Community
We value the strong sense of connection that exists within our organization and in the broader region we serve. Our culture is built on collaboration, shared purpose, and mutual support, where every team member plays a meaningful role in driving our mission forward.
Commitment to Excellence
We bring professionalism, integrity, and dedication to everything we do. By striving for continuous improvement, we ensure that service to our community remains at the core of our efforts.

